AirAsia Philippines ramps up operations for Holy Week travel surge


With an expected influx of 100,000 passengers during Holy Week, AirAsia Philippines is taking proactive steps to ensure safe and smooth travel experiences. The airline’s #AlwaysREADY campaign focuses on operational readiness, safety drills, and customer support initiatives.

“We pride ourselves on our highly competent crew who prioritizes the safety and comfort of our guests, regardless of whether it’s peak travel season or off-season periods,” AirAsia Philippines CEO Ricky Isla said.

The airline recently conducted a fire drill simulating a power bank explosion, demonstrating its crew’s ability to handle inflight emergencies.

AirAsia emphasizes the importance of passenger cooperation in adhering to safety guidelines, particularly regarding unauthorized electronic devices.

To manage the increased passenger volume, AirAsia has deployed additional manpower and standby teams at check-in counters. Isla personally inspected the counters to confirm operational efficiency.

Beyond safety, AirAsia is partnering with Locally PH to enhance the customer experience by offering complimentary products to passengers.

A dedicated help desk has also been set up to assist with rebooking and flight changes.

Meanwhile, AirAsia reminds passengers of baggage limitations and encourages them to utilize online platforms for booking, travel updates, and other information.

The Manila International Airport Authority (MIAA) recorded a total of 387,296 passengers from March 24 to March 26, 2024, an increase of 15 percent from the same dates last year.

The MIAA has similarly ramped up operations for the expected passenger surge for Holy Week.

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